Learning to live without food shame.
Mindvalley, one of the world’s leaders in online human transformation and entrepreneurial programs, contacted Branding For The People to help them with their Wildfit Brand. This revolutionary health education and coaching company aims to free people from the collective clutches of the diet, pharmaceutical, and food industries.
While Wildfit had launched to rave reviews and attention, Mindvalley recognized the need for branding that would allow it to reach a bigger audience and grow at scale. We were tasked with helping them become the most relevant nutrition company on the planet and develop messaging that positioned them as the “anti-diet” company.
- Brand Strategy
- Brand Identity