Cheeky Scientist

The world’s largest job-search training platform and referral network for PhDs.

Overview

Cheeky Scientist is a company of Industry PhDs dedicated to helping more PhDs get hired into high-paying and meaningful careers in industry. Their mission is simple: to help place 1,000,000 PHDs into industry positions and improve their members’ quality of life.

Cheeky Scientist engaged Branding For The People to address an inconsistent, confusing, and cluttered brand. We partnered with them to create a clear Brand Strategy and Brand Identity, all housed within a new website tailored to providing career and technical training for their clientele.

Services
  • Brand Strategy
  • Copywriting
  • Verbal Identity
  • Visual Identity
  • UI/UX Strategy
  • Website Design
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HEAR FROM OUR CLIENT

Cheeky Scientist

"Our company was growing quickly but was failing to communicate to our clients what our brand stood for due to scattered brand identity and a lack of unifying message around a single point of focus. This is why we hired Branding for the People, which ended up being one of the best things that we ever did. Their process, while extraordinarily in-depth and structured, was easy to follow. Impressively, Branding For The People not only helped us nail the strategy behind our brand, but they also helped us tactically by giving us the design assets we needed and a complete website remake, including wireframes, in-depth webpage designs, and more. The most valuable deliverable was a 60-page branding guideline document that we have used to train every current and new team member. The document has allowed us to hire and train new team members quickly and effectively, especially in our design and development teams. It's also allowed us to move even more rapidly in our space when creating new products and services that our clients need. Working with Branding for the People is one of the best business decisions we ever made."

Isaiah Hankel, CEO, Cheeky Scientist

Impact

The brand is now positioned to become the largest association for PhDs that provides lifetime career and technical training for Industry.

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