Resource Center
Full Bio
This is the long-form biography of Re Perez. Use this biography on event websites and other marketing materials to help promote the event, as well as in conference materials such as programs and event apps.
Re Perez is a seasoned Brand Strategist with over 25 years of experience reinventing and transforming purpose-driven brands into powerful catalysts for change in the areas of health, wellness, spirituality, education, and technology. As a former Fortune 500 Brand Consultant, Speaker, CEO of Branding For The People, and author of the boldly titled book Your Brand Should Be Gay (Even If You’re Not): The Art and Science of Creating an Authentic Brand, Re specializes in advising conscious CEOs. Founders, CMOs, and Marketing teams of multiple 7, 8, and 9-figure companies around the world.
Re’s storied career includes senior-level positions at top global branding firms, including BrandLink, Interbrand, Reputation Management Institute, Siegel+Gale, and TMP Worldwide, where he gained invaluable experience consulting to AREVA, Abbott Nutrition, Amersham Biosciences, GE Money, Lilly, Nalco, Novo Nordisk, Nielsen Company, TD Ameritrade, and Xerox.
As a speaker, Re electrifies every audience and brings forward-thinking insights, actionable content, and practical tips on how to reinvent brands. His speaking portfolio includes major business conferences including: Baby Bathwater, CADRECon, EO’s Global Leadership Conference, Infusionsoft’s ICON and PartnerCon, SellerCon, Traffic & Conversion Summit, Ontrapalooza, Social Media Week Austin, and Thrive: Make Money Matter (to name a few). He has been interviewed on several Podcasts and is a faculty teacher for Growth Institute.
Re holds a degree in Organizational Behavior & Communications from New York University. He has lived in Florida, New York City, Dubai, and San Diego, but currently resides in Austin, Texas.
Short Bio
This is the short-form biography of Re Perez. Use this biography on event websites and other marketing materials to help promote the event, as well as in conference materials such as programs and event apps.
Re Perez is a seasoned Brand Strategist with over 25 years of experience reinventing and transforming purpose-driven brands into powerful catalysts for change in the areas of health, wellness, spirituality, education, and technology. As a former Fortune 500 Brand Consultant, Speaker, CEO of Branding For The People, and author of the boldly titled book Your Brand Should Be Gay (Even If You’re Not): The Art and Science of Creating an Authentic Brand, Re specializes in advising conscious CEOs. Founders, CMOs, and Marketing teams of multiple 7, 8, and 9-figure companies around the world.
“We’ve witnessed hundreds of terrrific presentations, but very few knocked our socks off the way Re Perez did. He’s a 10 out of 10!”
— Michael Lovitch and Hollis Carter
Your Brand Should Be Gay
(Even If You’re Not)
About The Book
In Your Brand Should Be Gay (Even If You’re Not): The Art and Science of Creating an Authentic Brand, Re Perez– seasoned Brand Strategist, keynote speaker, author, CEO and founder of Branding For The People, uses real-life case studies and behind-the-scenes stories to challenge your understanding of branding, demonstrate the transformational impact of authentic brands, and share his proven branding process that has helped his clients shift from unknown to celebrity-like status. Pre-revenue to multi-millionaire. Ashamed to proud. Outdated to cuttingedge. And, embarrassingly inauthentic to courageously authentic both in life and in business.
Sample Keynote Topics
Business Branding Keynote
Keynote Title
How To Build a World-Class Brand That Impacts The World.
Keynote Session Description
In an era where consumer trust has taken a nosedive across all industries, integrity and authenticity have emerged as what matters most. More than ever before, people are holding brands to a higher standard. The landscape is changing for brands. Here’s the truth: the more authentic your brand, the more attractive your business will be. The more attractive your business, the more lucrative and sustainable your brand will be. If you want a brand that stands out, defines your true identity, and catapults your impact, you don’t want to miss this session.
Personal Branding Keynote
Keynote Title
The Future Of Personal Branding
Keynote Session Description
In today’s hyper-connected, socially-informed, and media-driven world, the interest of Personal Branding continues to rise among entrepreneurs, corporate executives, and employees. Gone are the days when a “polished” image was everything. Now “polished” is suspect, stories are scripted, and messaging is spun. Authenticity, vulnerability, and inclusivity are key ingredients for today’s Personal Brand. However, new questions arise as we think about the future of Personal Branding: (1) How can Personal Brands confidently share their message without fear of being “cancelled”? (2) How can Personal Brands be visible, while also maintaining a sense of privacy? and (3) Why should one build a Personal Brand when they either have or work for a strong Business Brand? This talk will address these questions and more.
Photos
AV Rider
Below are some general guidelines and speaker requests to ensure a smooth partnership.
- Computer. Re Perez can bring his own MacBook Pro runing macOS Montery with Thunderbolt 3 (USB-C). HDMI is also available with Apple USB-C Digital AV Multiport Adaptor.
- Presentation. Keynote slides are presented in 16:10 display ratio directly from Google Slides. If the presentation needs to be formatted differently (whether size ratio or converted to MS PowerPoint), please let us know.
- Microphone. Re Perez’s preference is a wireless lavaliere microphone that will be connected to a professional audio system.
- AV Testing. We recommend an audio / sound check within 2 hours (and no later than 30 minutes prior to scheduled talk).
- Confidence Monitors. We recommend at least one confidence monitor, if feasible.
- Internet Access. Just in case, we request internet access in the event that the presentation needs to be downloaded or presented from the cloud.
Speaker Testimonials
“We’ve witnessed hundreds of terrific presentations over the years, but there are very few that blew our socks off the way Re Perez did. Not only did Re deliver poignant and relevant information engagingly through his content session, but he also went above and beyond to speak individually with attendees offering helpful advice on a more personal level. We received as much positive feedback about his character as we did his content. His brain, energy, and delivery are 10 out of 10!
Hollis Carter & Michael Lovitch
The Baby Bathwater Institute
“It was a pleasure having Re Perez as a speaker at ONTRApalooza. He is knowledgeable, personable, and commands authority when talking to business owners about creating their brand. He made himself available to our attendees throughout the event, and in doing so, he increased the value of attendance. I highly recommend him as a speaker at any event that would benefit from a thought leader on business branding.”
Lena Requist
President, Ontraport
“As one of our keynote speakers at our Driven event, Re Perez can do what I thought was impossible from the stage: Make branding accessible for the average person. He brings a fundamental understanding behind the science of creating world-class brands and presents it in an engaging, entertaining, and inspiring way. I would highly recommend him for any event that wants to add serious value for their attendees while also challenging them to utilize branding to help grow their business.”
Suzanne Evans
Founder, Driven Inc.
“Re Perez brings authenticity and laser-focused conversations around the power of branding and how it provides a strategic foundation to any product, service, or company to differentiate in a meaningful way. His keynote was both personal and polished, leaving attendees with concrete examples of how branding exponentially impacts profitability and increases top of mind”
Dana Castillo
Account Manager, Shaw Contract
“Re Perez was one of our speakers for PeopleTalk’s Speaker Series, an intimate event for the Austin community to learn from inspiring changemakers. The minute Re Perez arrived, he exuded such a calming and welcoming presence that made everyone feel like they had known him for years. This special quality carried on into the session, where he immediately turned the experience into a safe space for learning. Re has a gift for storytelling and providing a fundamental understanding of concepts that can be daunting for others. He made the experience fun. He truly made our event so special and meaningful, and I would wholeheartedly recommend him for any future speaking opportunities.”
Kat Stidham
PeopleFund
“Re Perez’s keynote presentation on Personal Branding was a highlight of our conference. He showed why it is so important for all professionals to develop a Personal Brand and explained how to do so. His use of personal stories and real-life examples was a masterful display of presenting his expertise. It was an extremely valuable experience for our team to have Re Perez introduce a thought-provoking concept that is simply not talked about enough!”
Hitachi Energy
Recent Talks
CADREcon
Social Media Week ATX
Traffic & Conversion
Thrive: Make Money Matter
Infusionsoft’s Icon
Amazing Summit
Traffic & Conversion
Ontrapalooza
Life on Fire’s Ignite Event
Momentum Event
Book Re Perez Today!
If you’re looking for a dynamic speaker with the charisma, enthusiasm, and credibility to speak on the topic of branding, Re Perez delivers.
