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We believe the business who truly get it, are building authentic, iconic, and memorable brands.


With a proven track record advising 100+ different industries and professions, we are capable of uniquely solving any branding problem. Below are our most common offerings. For a custom proposal, please submit your Request for Proposal (“RFP”) here.

Best-Selling Book

In Your Brand Should be Gay (Even if You’re Not), our CEO and best-selling author Re Perez, uses case studies and behind-the-scenes stories to challenge your understanding of branding and share a proven branding process that has helped thousands of clients around the world.

Brand Audit

Rather than polling friends, family or strangers on social media, our Brand Audit service is a 60-minute, personalized consultation where we evaluate your brand and present our findings to give you actionable tips to improve your brand.

Branding Intensive

Our Branding Intensive is our method for creating your Brand Strategy—the foundation for every brand. We will define and develop the “5 P’s of Branding”: Product, Purpose, Personality, Positioning, and Promise.

Done-For-Your Branding

Ideal for small and midsize businesses, generating between $1mil to $80mil in annual revenue, who need an agency partner to brand or rebrand their growing business. Includes a Branding Intensive, Brand Identity, Brand Guidelines, Website Design & Development, Copywriting, Digital Marketing, & Advertising. 

Personal Branding

For Visionary CEOs, Transformational Leaders, and Impact-Oriented Entrepreneurs, our invite-only personal branding experience is designed to recharge your soul, reconnect with your purpose, and rediscover who you are. 

Still unsure? Start with a Brand Audit.



About the Founder.

I’m 30 years old sitting across the Global Human Resources Director’s chair at one of the top global branding firms, and I ask: “Why am I being passed up for the next level in this company?”

Her response. “You don’t have enough gray hair.”

Translation: I didn’t look old enough.

At that moment, I realized no matter how smart, talented, or dedicated I am, the perception people have of me would either accelerate or stunt my growth. So, I left that position and got recruited to work at other consulting firms. My career eventually took me to work at a firm in Dubai, U.A.E.

No doubt, the experience I gained was invaluable and had shaped my professional branding career. With a resume featuring BrandLink, Interbrand and Siegel+Gale, and a Fortune 500 branding experience with Abbott, GE Money, Intel, Lilly, Nielsen Company, Novo Nordisk, Motorola, TD Ameritrade and Xerox, I had a colorful career learning from some of the most creative and brightest branding professionals in the industry.

But that’s my past. Not my future.

If you want a brand that:

  • Defines the soul of your business on a deep level.
  • Is custom-built and authentic.
  • Creates a movement and makes a positive impact.

You’re in the right place.
Welcome home.

About the Founder.