The Branding Blueprint.
The 7 Components of a Great Brand.
One of the most frequent questions we get asked is “What is a brand?” It’s a great question. Is it a logo? A color-scheme? Is it the words you say or the photos you use?
It’s all of the above, and yet none of them singularly. A brand is a desired perception, and to create a favorable perception of your business in customer’s minds, all the components must work harmoniously together.