About the Book:
What made you click on this book? Perhaps you’re wondering why your brand should be gay. Or maybe the pink covered book jacket grabbed your attention? Did the idea of uncovering the art and science of creating an authentic brand pique your curiosity? Maybe it’s all of the above.
Whatever the case, the book made enough of an impression that you decided to explore it further. What this moment demonstrates is the idea behind what an authentic brand is all about–owning a perception in the marketplace that compels people to take action.
In Your Brand Should be Gay (Even if You’re Not), Re Perez–seasoned Brand Strategist, keynote speaker, author, CEO and founder of Branding For The People, uses real-life case studies and behind-the-scenes stories to challenge your understanding of branding, demonstrate the transformational impact of authentic brands, and share his proven branding process that has helped his clients shift from unknown to celebrity-like status. Pre-revenue to multi-millionaire. Ashamed to proud. Outdated to cutting-edge. And, embarrassingly inauthentic to courageously authentic both in life and in business.
Highlights of the Book in Points.
- Get an inside look at Fortune 500 brand-building strategies
- Understand the difference between Company and Personal Branding
- Uncover the most common mistakes when building a brand
- Gain relevant, forward-thinking branding ideas for today’s economy
- Increase your company’s brand value
- Take actionable steps to build a market-leading brand
- Discover how to create a legacy brand in a world jaded by inauthenticity
“As you read this book, you’ll never look at brands and branding the same way ever again. Read it with an open mind and a hunger to learn something new. You will be challenged to dig deeper into your brand than ever before.” — Re Perez
Pre-Order Special Offer.
Limited-Time Special Offer: To help celebrate the launch of Your Brand Should Be Gay (Even If You’re Not), we are excited to offer some unique bonuses with every pre-order. We currently have three bonus levels based on the number of copies you pre-order (1, 5, or 25 copies).
Bonus Level 01
The First 3 Chapters of Your Brand Should Be Gay (Even If You’re Not).
When you pre-order 1 copy, you get the first 3 chapters emailed to your inbox right away.
Bonus Level 02
90 Minute Brand Audit with a Branding For The People team member
(value of $1,500)
When you pre-order 5 copies, you receive Bonus Level 01 PLUS a Brand Audit with a Branding For The People team member. The Brand Audit will help you determine the pros and cons of your brand, opportunities for improvement, and a roadmap for improving your brand.
30-Minute Brand Audit or Laser Brand Consultation Call with Re Perez
(value of $3,000)
When you pre-order 25 or more copies, you receive Bonus 01 and a 30-minute Brand Audit or laser brand consultation call led by author and Chief Brand Strategist, Re Perez.
Select the amounts of books you want to pre-order.
Submit form below to place your pre-order and claim your bonus.