Stop Being Such a Cliché

Stop Being Such a Cliché

Parrots Are Pets, Not Branding Strategies Take a look at these branding clichés: “Trusted source for quality entertainment.” ”We’re professional thought-leaders, heart-centered entrepreneurs who are one step ahead of competitors with ground-breaking products that...
Photoshopping Your Brand Out Of Business

Photoshopping Your Brand Out Of Business

Photoshopping your brand out of business that goes beyond the smoothing out of a wrinkle, dark circle, or weird fold all the way to changes in hair, skin, eyes, makeup, muscle tone…. Photoshopping that changes your brand’s believability. Perhaps we should call it...